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An entire industry has grown up around Search Engine Marketing..and with good reason. The Internet is getting crowded, and on any given day, up to 200 million searches take place on Google© alone. And research shows that conversion rates are highest when someone reaches your site by way of a search.
So if you have an e-commerce site, have a niche product or service that is marketable to "walk in trade," or sell advertising space on your site, you may want to invest in a comprehensive Search Engine Marketing program. Talk to us. We can help you make that decision and establish a budget. We take a consultative approach with our clients, and decide which methods will yield the best results.
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Identify the most frequently typed in search terms by the appropriate prospects for your business. |
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Optimize pages and site structure accordingly.
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Determine if a "pay per click" or "adwords" program is appropriate, and if so, design a program. |
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Submit your site to important paid directories. |
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Initiate a link population program. |
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Establish a monthly maintenance program. |
In all cases, we will only take on initiatives that are appropriate to your business plan and within your budget.
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